- commercial
GAA Broadcast Coverage
As Ireland’s largest sporting and cultural organisation, the GAA’s reputation as a national treasure precedes itself. Over 1 million people* claim membership to the Association and local GAA club activity is the lifeblood of every Irish village, town and city across the 32 counties of Ireland.
In order to service this mass interest in our games, Official GAA Broadcast Partners provide extensive coverage to both the domestic and indeed international fan base throughout the 12 months of every year. This coverage encompasses TV, radio and digital platforms and ensures Gaelic games continues to be the most watched sport in Ireland year after year.
Setting the benchmark
Whether it is within a live, deferred, highlight or clip format, the GAA’s broadcast partners set the benchmark in terms of Irish sports broadcasting and presentation practices. The two primary senior championship TV rights holders attract over 15,000,000 eyeballs during the months of May-September alone and are complimented by additional daily news exposure.
Partners such as RTE TV & Radio, Sky Sports, GAAGO.ie, TG4, eir Sport, BBC TV & Radio, Newstalk, Today FM and a host of local radio stations ensure in-depth commentary and debate is continuously brought to the GAA membership and often culminates in domestic TV audiences of over 1,500,00 for the marquee All-Ireland Finals each September.
* Millward Brown, 2009